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35% of Sign Pros Plan to Offer a New Product or Service in 2023

Do you or don't you? Others are busy enough or feel they first need to improve their current offerings.





Are you planning to offer a new product or service in 2023?

Yes: 35%

  • A few services as a value-add for our partners. Wayfinding and compliance audits, service and maintenance programs, etc. — Sarah Dixon, Unified Sign and Design, Louisville, KY
  • We are expanding our Etsy page as we have seen good return on investment through this income avenue. — Sheila Roberts, Sign Solutions, Phillipsburg, KS
  • We will aim to get a maintenance program offered for our larger clients. — Bobby Lynett, Sekula Signs and PA Signs, Scranton, PA
  • I think it’s important to continually add services. — Rita Siprak-Weill, Minuteman Press-Annapolis, Annapolis, MD

No: 65%

  • There’s not anything we don’t offer. — Josette Brinkman, Fastsigns of Findlay, Findlay, OH
  • We are slammed as is. — Rob Skelton, Fantastic Signs, New Smyrna Beach, FL
  • We offer a vast array of products now. — Tracey Kennedy, Attention Getters Design, El Cajon, CA
  • Sticking to our guns! Gotta get better at what we do now before adding anything else. — Frankie Markasovic, Graphic Image Corp., Orland Park, IL
  • We are actually planning to slightly reduce the number of products and services that we offer in the new year. — Clayton Letourneau, Custom Sign Lab, Beamsville, ON, Canada


What are you currently planning for 2023 that you did not buy or do this year?


How easy or hard do you expect hiring new employees in 2023 to be compared to this year?

What’s the Brain Squad?

If you’re the owner or top manager of a signage and graphics company in the US or Canada, you’re invited to join the Signs of the Times Brain Squad. By taking one five-minute survey each month, you will receive access to some of the industry’s freshest data on sales — including your fellow members’ comments on what’s selling and what isn’t — and can make your voice heard on key issues affecting the sign industry. Sound good? Sign up here.


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