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Ask This Question to Know If You’re Close to Making a Sale

The client’s answer will tell you how much work you’ve got left to do.

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“On a scale of 1 to 10, where do you fall?”

WHEN TO SAY IT: On the possibility of a purchase, I ask the question above, followed by, “What questions can I answer for you to get you to a 10 — 10 being you’re ready to purchase?”

Source: Josette Brinkman, Fastsigns of Findlay, Findlay, OH

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Mars Bravo: The Most Interesting Name in the Sign Industry

Mars Bravo is not the kind of name you hear very often in the sign industry — the kind of name more likely to follow, “Ladies and gentlemen, please welcome to the stage…!” In this episode, Eric interviews Mars to find out about her start in the sign industry and her ideas for the future, first with how she got her name.

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