Digital Printing

Billboards with Staying Power

A gallery of unique outdoor projects

Published

18 years ago

February 3, 2006

Shannon Reinert Signs of the Times March 2009 Issue

With more working families, resulting in more cars on the road, longer commutes and continued decentralization of metropolitan areas, it’s no surprise that outdoor’s audience is growing steadily. This should be good news for advertisers and production companies whose profitability hinges on rising awareness levels of billboards. Despite governmental and legislative attempts to ban their existence, billboards — whether they generate literal, humorous or intriguing messages and/or images — are getting noticed and creating lasting impressions.

The projects featured here are a sampling of the many creative billboards seen on roads across the United States, proving that this traditional outdoor-advertising format is continually improving its look. All 3-D projects hail from Atomic Props & Effects (Oakdale, MN).Atomic Props & Effects

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