Woulda Coulda Shoulda

Congratulations on Finding a Lower Estimate. Is Blackbeard’s Treasure Next?

After a customer brags about securing a lower estimate from a competitor, a sign pro must exercise restraint.

Published

2 years ago

July 1, 2022

Signs of the Times Staff Signs of the Times July 2022 Issue

Things you wanted to say to frustrating clients, but didn’t.

To the customer who found someone that will do it for half the price… Awesome!

Woulda Coulda Shouldas are collected from the Signs of the Times Brain Squad and shared anonymously.

What’s the Brain Squad?

If you’re the owner or top manager of a signage and graphics company in the US or Canada, you’re invited to join the Signs of the Times Brain Squad. By taking one five-minute survey each month, you will receive access to some of the industry’s freshest data on sales — including your fellow members’ comments on what’s selling and what isn’t — and can make your voice heard on key issues affecting the sign industry. Sound good? Sign up here.

Signs of the Times Staff

Signs of the Times has been the world leader in sign information since 1906. Contact Signs of the Times' editors at editor@signsofthetimes.com.

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