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Daktronics Hires Diane Gonzalez-Ferranti as Executive Producer of Creative Services

She will lead business development efforts across all markets.




Diane Gonzalez-Ferranti

Daktronics (Brookings, SD) has named Diane Gonzalez-Ferranti as executive producer of its creative services team.

Gonzalez-Ferranti will be tasked with helping Daktronics grow its business in the digital content creation space across all markets from sports to out-of-home and any application featuring digital signage. Leading sales and business development efforts, Gonzalez-Ferranti will be heavily involved in promoting the company’s creative and professional services offerings.

“She’ll be able to give a fresh perspective to our efforts in terms of setting our customers up for success after the installation of their digital signage, including helping with customers’ ROI and live event initiatives,” said Mark Eisenstadt, professional services manager for Daktronics.

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