Brainstorms

Forget the Consultants – Join an Advisory Club Instead

Your shop will benefit if you surround yourself with likeminded businesspeople.

Published

1 year ago

February 27, 2023

Signs of the Times Staff Signs of the Times February 2023 Issue

An Advisory Club

If you are not already in one, join or create a group of your fellow professionals who may not work directly in the sign industry, but have similar career or business goals. You can then reach out to them whenever you need a sounding board for an idea or when you’re looking for tips or advice in certain areas. In short, start your own “Brain Squad.” And if you want to join ours, go to signsofthetimes.com/brainsquad.

Introducing the Sign Industry Podcast

The Sign Industry Podcast is a platform for every sign person out there — from the old-timers who bent neon and hand-lettered boats to those venturing into new technologies — we want to get their stories out for everyone to hear. Come join us and listen to stories, learn tricks or techniques, and get insights of what’s to come. We are the world’s second oldest profession. The folks who started the world’s oldest profession needed a sign.