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Formetco Contracted for Largest Digital Highway Billboards in Canada

Deal is with Astral Media for billboards across the country.

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Formetco (Duluth, GA) recently completed installation of four FTX digital billboards across Canada. The largest measure 28 x 56 ft. and provide advertising along Toronto’s Gardiner Expressway. Formetco says the displays will generate a daily circulation of 120,000 vehicle views on the largest highway digital billboards in Canada.

Astral Media (Montreal) selected Formetco based on successful prior collaboration. The current project initiated Apr. 2 with the installation of the 28 x 56-ft. boards in Toronto. Next, 14 x 48-ft. boards were installed in Montreal the week of May 21, and in Toronto in July. Two more digital boards are slated for the Gardiner Expwy. in September.
 
For more information, visit formetco.com.

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