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Got a Bright Idea for the Shop? Don’t Tell Anyone Just Yet

Instead, use this method to present your plan.




Have a bold new idea to improve performance in your business? Don’t rush to tell staff about “your plan.” Instead, look for a way to present the new idea as coming from far away. A study by management scholar Jennifer Mueller found that when an idea is presented as originating from a distance, people picture it in the abstract: They grasp the gist, focus on the end goal and appreciate the ingenuity. But when it’s described as coming from nearby (i.e. internally generated), they zoom in on detailed practicalities and imagine all the potential problems. It’s why employees (and friends) will listen sympathetically to an outside consultant’s ideas or something they found in a book, but if it comes from you … they only see reasons it won’t work.

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New Golf Course Graphic Installations With Mactac

Visual communication is essential to a successful business. 2020 required restaurants to pivot from promotional graphics to safety and spacing graphics. Now that restaurants are reopening, it's time to make necessary signage updates and Mactac is here to help. Before you even enter a building, there are thousands of opportunities to welcome and inform your patrons. Whether that is with window graphics, sidewalk graphics, or building wall signage. Stick with us as we walk through the endless opportunities and which Mactac products can help you achieve the goal.

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