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Roland-Wrapped Car Wins NASCAR Race at Talladega Speedway

Tyler Reddick took the checkered flag at the MoneyLion 300 Xfinity Series race.




Roland DGA Corp. (Irvine, CA) recently announced that Richard Childress Racing (RCR) pro driver Tyler Reddick, in his No. 2 Chevrolet sporting a full Roland wrap, crossed the finish line 1.27 seconds ahead of the runner-up to win the recent NASCAR MoneyLion 300 Xfinity Series race at Alabama s famed Talladega Superspeedway.

While the RCR Graphics Center crew uses Roland wide-format printers to wrap its race cars and support vehicles, the Roland wrap makes an appearance once or twice over the course of a season, wrote a Roland DGA spokesperson.  Having the Roland logo and colors associated with a high-profile NASCAR win generated national media exposure as well as excitement among Roland staffers and Roland-using NASCAR fans worldwide.

The RCR Graphics Center, a 2,500-sq.-ft. facility located on RCR’s Welcome, NC campus, uses its Roland inkjets to wrap more than 420 RCR race cars and support vehicles per year.

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