Buzz Session

Signshops Sound Off on Importance of Fabrication Work to Their Businesses

Insights shared from our exclusive Brain Squad.

Published

4 years ago

July 21, 2021

Signs of the Times Staff Signs of the Times July 2021 Issue

What portion of your fabrication work comes from wholesale sign sources?

None. We make everything ourselves
5%
1-24%. Less than a quarter
68%
25-49%. A quarter or more, but less than half
16%
50-74%. Half to nearly three quarters
3%
75-100%. Three quarters to everything
8%

What portion of your fabrication work is wholesale for other sign companies?

None. All of our work is for ourselves
21%
1-24%. Less than a quarter
63%
25-49%. A quarter or more, but less than half
8%
50-74%. Half to nearly three quarters
0%
75-100%. Three quarters to everything
8%

How important is wholesale signwork, either bought or sold, to your company?

Not at all important
3%
Barely important
24%
Somewhat important
29%
Very important
31%
Vitally important
13%

What’s the Brain Squad?

If you’re the owner or top manager of a signage and graphics company in the US or Canada, you’re invited to join the Signs of the Times Brain Squad. By taking one five-minute survey each month, you will receive access to some of the industry’s freshest data on sales — including your fellow members’ comments on what’s selling and what isn’t — and can make your voice heard on key issues affecting the sign industry. Sound good? Sign up here.

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