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Signshops Sound Off on Importance of Fabrication Work to Their Businesses

Insights shared from our exclusive Brain Squad.

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What portion of your fabrication work comes from wholesale sign sources?
None. We make everything ourselves
5%
1-24%. Less than a quarter
68%
25-49%. A quarter or more, but less than half
16%
50-74%. Half to nearly three quarters
3%
75-100%. Three quarters to everything
8%
What portion of your fabrication work is wholesale for other sign companies?
None. All of our work is for ourselves
21%
1-24%. Less than a quarter
63%
25-49%. A quarter or more, but less than half
8%
50-74%. Half to nearly three quarters
0%
75-100%. Three quarters to everything
8%
How important is wholesale signwork, either bought or sold, to your company?
Not at all important
3%
Barely important
24%
Somewhat important
29%
Very important
31%
Vitally important
13%

What’s the Brain Squad?

If you’re the owner or top manager of a signage and graphics company in the US or Canada, you’re invited to join the Signs of the Times Brain Squad. By taking one five-minute survey each month, you will receive access to some of the industry’s freshest data on sales — including your fellow members’ comments on what’s selling and what isn’t — and can make your voice heard on key issues affecting the sign industry. Sound good? Sign up here.

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