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Some Shops Swear by Their Mission Statements, Others Let Their Work Do the Talking

Do you or don't you? We asked your peers if they have an official vision/mission statement for their business.

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QUESTION:

Do you have an official vision / missions / values statement for your business?

Yes: 49%

  • We do our hiring and reviews off of how our team aligns with our vision/mission/core values. Super important to us! — Alexandra Lund, Bismarck Sign Co., Bismarck, ND
  • I believe the vision sets the tone of the organization. — Earl Walker, Image360 Tucker, Tucker, GA
  • We have a Fastsigns Mission Statement and the team knows our internal corporate values. — Karrie Brock, Fastsigns of Toledo and Maumee, Toledo, OH
  • To always produce a good product at a good price. — Cindy Gillihan, Gilly’s Super Signs, Placerville, CA

No: 51%

  • Recent new ownership of business and have not established any yet. Small signshop — not many employees. — Shayla Bell, 3 Rivers Sign – dba Highway 35 Signs, Onalaska, WI
  • I understand why others have them, but I’ve thought most I have seen are a little over the top. — Ben Phillips, Phillips Signs Inc., Seaford, DE
  • We have not taken the time to sit and pound one out. Too busy just trying to keep the doors open. — Yvette Bryars, Sign Designs Now, Kingwood, TX

  • There’s no point; the area needs signs, and I make signs. — Jake Zani, Rule Signs & Graphics, Randolph, VT
  • I wish I did! — Chrysanna Hanes, Sign Art Group, Tampa, FL
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QUESTION:

On a scale of 1 to 10 (1 being least satisfied, 10 being most), how satisfied are you with your company culture?

1
3%
2
6%
3
1%
4
1%
5
3%
6
10%
7
11%
8
27%
9
25%
10
13%

For more on company culture, see page 22.

One Quick Question:

At your sign company, are you more of a friend, a boss or neither?

What’s the Brain Squad?

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Signs of the Times has been the world leader in sign information since 1906. Contact Signs of the Times' editors at [email protected].

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