True Tales

The Sign Equivalent of “Batteries Not Included”

A customer thought they were getting more than they paid for.

Published

9 months ago

August 6, 2024

Signs of the Times Staff Signs of the Times August 2024 Issue

Like Batteries Not Included?

Client: “So, who creates the stuff that shows up on the (digital) sign?”
Me: “There are several ways to go about this. You could generate your content in-house (not recommended), or hire someone outside of your company to do it.”
Client: “Huh. I thought that would come with the sign.”

Source: James Keppel, CLI Services, Denver

Related Topics:Featured sign companies in Colorado

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