Benchmarks

5 Signs That Embody Care and Gratitude

WHAT IS THE FIRST image that comes to mind when you hear the words “healthcare signs?” Most likely the bright fluorescent wash of a hospital lobby, but healthcare and dispensary signs don’t have to evoke a cold, clinical feeling — they can be just as lively, colorful and playful as any other signs. Here are five projects for clinics, practices and dispensaries that show great care for their clients.

Custom Doggie Care

Media 1 Wrap This (Sanford, FL) designed the sign concept for Healthy Pets Urgent Care (Lake Mary, FL), which consists of ⅛-in. aluminum for the pillbox face and back plus .063-in. aluminum returns, all cut on the shop’s MultiCam router, along with ¾-in. Piedmont Plastics clear acrylic for the push-thru letters. The return metal for the dog image and pillbox were ordered sheared to 3-in. from Eastern Metal Supply, bent by hand and welded to the faces. The shop received custom neon from South Atlantic Neon (Orlando, FL). “It is nice to work with neon once in a while. There is nothing else that can create the iconic look of real glass tube,” comments Media 1 Vice President Rick Ream.

Gratitude in Form

Ryan-Markland Signs (Inverness, FL) has created quite a few signs for PedIM Healthcare (Lecanto, FL) over the years, as one of its doctors is the general practitioner and friend of Ryan-Markland owner Bill Ryan. The doctor actually saved Ryan’s life, he recalls: He was experiencing shortness of breath and was sent to the hospital after his blood pressure spiked. The hospital’s cardiologist wanted to send Ryan home, but his doctor intervened and insisted on performing a heart catheterization, then emergency open heart surgery. This sign for the doctor’s main office expresses Ryan’s gratitude, crafted using a 10mm Daktronics EMC with aluminum cabinet and frame, on which is applied a faux-rock layer.

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Blazing Star

When the designer for Polestar Cannabis (Randolph, VT) contacted hometown Rule Signs & Graphics, they had two priorities in mind: low cost and novelty factor. The three-piece package included handpainted wall lettering next to the entrance, a halo-lit logo sign, and a reproduction of a black stylized “R” that a Polestar product contributor had made. Rule Signs’ Jake Zani cut the “R,” logo circle and chevron out of MAXMETAL 3mm ACM panels on a homemade CNC router, painted the faces using a Wagner spray gun, then superglued white LED neon strips onto the unpainted backsides of each shape. The client’s mounting wall was built with drywall and metal studs, causing some installation difficulty, but the team finished the project with panache within 24-30 hours. “Nothing that couldn’t be overcome with a little bit of out-of-the-box thinking,” Zani remarks.

Dental Opportunit

A job can come from the unlikeliest places. Gary Johnson, Great American Sign Co. (Basking Ridge, NJ), was waiting for an appointment when he noticed Madison Dentistry (Madison, NJ) was in the middle of expanding their office. He suggested a lobby sign to accompany the additions. The shop fabricated the sign from polished brass and aluminum supplied by Gemini. The project wrapped up in three months, once they had mounted the sign into the sheetrock wall using studs. “I was happy that the customer opted for the most expensive option and it was worth every penny,” Johnson says.

Heartfelt Call

Heart care medical center Paris Regional Health (Paris, TX) has been a customer of Legacy Sign (Westville, IN) for over 25 years. The hospital’s 12 x 12-ft. wall logo sign consists of CNC-routed ACM with 1-in. acrylic faces in a push-thru cabinet and vinyl applied. The signshop constructed the pylons from fabricated aluminum with lexan faces and GE LEDs with channel directional logos mounted to the faces. They coordinated installation with B&D Signs (Campbell, TX), braving the high wind of Texas to mount the logo on top of the hospital. “Plenty of moving parts in this job, the challenges were one of the many things we enjoyed about this project,” says Legacy’s Megan Swick.

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Mildred Nguyen

Mildred Nguyen is assistant editor with Signs of the Times. A journalism graduate from Northern Kentucky University, she can't focus well if she's not multitasking in some way.

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