To promote the 2009, NBA All-Star Game in Phoenix, New Orleans-based Crystal Clear Imaging, a large-format, print-service provider that specializes in graphics for sports venues and casinos, and Phoenix-based bluemedia, a leading provider of vehicle, large-format and environmental-graphic applications, produced more than 40,000 sq. ft. of building wraps, banners and environmental graphics, as well as the first wrap of the Phoenix metro light-rail train.
For the 2009 All-Star Game, Crystal Clear used its HP Scitex TJ8300 and XL1500 printers to create pressure-sensitive-adhesive applications and dye-sublimation banners.
Bluemedia produced four, 1,800-sq.-ft. light-rail wraps for the Phoenix Metro light rail, as well as various hotel and event signage, on its HP Scitex TJ8300. Jared Smith, bluemedia’s president, said his staff printed the four, railcar wraps in less than four hours.
The projects resulted from HP’s relationship with the NBA, in which HP customers and their printing technology produce signage and graphics for upcoming NBA events.