For most of its history, the NBA’s Sacramento Kings – formerly known, in chronological order, as the Rochester Royals, Cincinnati Royals and Kansas City Kings – have struggled to put a successful team on the court. However, according to the Sacramento Bee, the team’s new ownership group, led by technology magnate Vivek Ranadive, is plotting a new, ambitious course. Its new arena, the Golden 1 Center, which will open in time for next season, will feature an 84-ft.-long, overhead scoreboard to better engage with fans. Developed by team officials in partnership with Panasonic Corp. of North America, the display will reportedly feature screens seven times larger than those in its current facility, the Sleep Train Arena.
The article states that the main screens will measure 44 x 24 ft., and will be crowned by 6-ft.-tall ribbon displays. Additionally, twin, 25-ft.-tall screens will broadcast messages to fans as they walk through the Golden 1 Center’s main entrance, and 600 HD screens will broadcast the game into the facility’s concourse areas.
So, however, the team may fare on the court – it’s currently in third place in the NBA’s Pacific Division, with a 21-28 record – the display is bound to leave a major impression on those in attendance.