Adomni (Las Vegas), an open online platform to find and buy digital out-of-home advertising, and AdMobilize (Miami Beach, FL), an AI company, have announced a collaboration to integrate real-time audience data into the media-buying experience.
“Adomni is committed to pioneering the new frontier of DOOH,” said Jonathan Gudai, CEO of Adomni. “By partnering with a company like AdMobilize, we are able to complement our state-of-the-art technology with audience intelligence. DOOH media owners will now be able to boost their revenue by reporting audience metrics within the Adomni platform.”
Adomni has integrated AdMobilize data via an automated programming interface that will populate live audience data into portions of their ad-serving platform and marketplace. The partnership offers various users of the Adomni platform the ability to leverage audience intelligence to maximize their return on ad spend.
For more information, visit adomni.com and admobilize.com.