Electronics for Imaging Inc. (EFI; Fremont, CA) has announced that print industry sales specialist Matt Loede has joined EFI in a key role. Loede is the new Eastern regional sales manager for the EFI Display Graphics business, helping a broad range of print businesses develop profitable, high-quality and efficient signage and graphics production solutions, featuring EFI VUTEk and Wide Format printers.
Loede has a history working to develop markets for digital wide- and superwide-format print media with many leading display graphics providers as an executive with Riverview, FL-based substrate supplier Ultraflex Systems Inc.
Starting with the company as an intern, Loede held sales, sales management and product development roles of increasing responsibility at Ultraflex over the course of 11 years. Immediately prior to his recent appointment with EFI, Loede was Ultraflex’s vice president of sales and marketing.
For more information, visit efi.com.