Signs of Life: Louisville’s Fourth Street Live

On the first Saturday in May, Louisville (aka The River City) shines as a menagerie of celebrities and dignitaries converge on the city’s renowned Churchill Downs for the running of the Kentucky Derby, now a 135-year tradition. However, the city’s vibrant culture extends far beyond the River City’s annual spring spectacle. Built in 2004, Louisville’s Fourth Street Live, a 350,000-sq.-ft. entertainment complex developed by the Cordish Co. and built by Bravura Corp. a Louisville architectural firm, serves as a colorful oasis amidst the city’s buttoned-up, central business district.

While travelling to Louisville to take photos of the new Kentucky Derby Museum (check back on www.signweb.com later this week for that gallery), I happened upon Fourth Street Live. Even on an overcast day at 11:00 a.m. on a Tuesday, with minimal foot traffic many of the nightlife-oriented establishments were closed, Fourth Street clearly serves as a vibrant gathering place in what’s, in my opinion, one of the most underrated cities in the U.S.
 

Steve Aust

Recent Posts

Mimaki USA Introduces New Ink Cartridge

SS21 eco-solvent ink cartridges now packaged in sustainable paper housings.

3 days ago

Orbus Acquires CRĒO Industrial Arts

The wholesale manufacturer now has control over a large custom fabricator service.

3 days ago

Reward Installers for Leads and Organization — Two of May’s Sign Tips

Also, “letting go” and some of our Brain Squad’s favorite tools.

3 days ago

American Sign Museum to Unveil New Wing

A new section of the museum’s Main Street will open in mid-July.

4 days ago

Woman Found Living Inside Supermarket Sign

Authorities say she had been living there for a year.

5 days ago