Ultraflex (Randolph, NJ) is offering XMR™, a magnetic-receptive media that contains a ferrous component that allows the media to be attracted to a magnet base. According to the company, product benefits include seamless onsite installation, an enhanced facestock for superior ink adhesion, no edge chipping and a neutral white point. XMR may be imprinted with UV-cur e, solvent and eco-solvent inks, and is available up to 74 in. wide
(973) 627-8608; www.ultraflexx.com
Jeff Russ
Jeff Russ is a content studio manager for SmartWork Media and was the senior art director of Signs of the Times from 1996-2021. A graphic designer and illustrator with an interest in sign design and sign history, Jeff documents important, interesting and notable design trends in the sign industry as a contributor to Signs of the Times. He has written dozens of features for Signs, and his column, Design Matters, was published for more than a decade.