Building Your Digital Signage Business Conference

The fourth annual Building Your Digital Signage Business Conference will be held November 19-20 at the Holiday Inn Chicago Mart Plaza in downtown Chicago.

Day one of the conference will commence with seminars like Demand Forecast: Riding the Wave of America’s Fastest Growing Medium, and World’s Top Digital Signage Networks: Leading Trailblazers and Their Success Factors.

The networking luncheon is scheduled for 12:30 p.m. on both Wednesday and Thursday.

Seminars start again at 1:45 p.m. with The Future of Digital Signage: Capitalizing on Technological Advances to Enhance Quality and Value. the session will cover directional sound, RFID and interactive screens. The afternoon will also feature case studies and an industry review.

Day one will close with an exclusive cocktail reception.

An interactive media panel will start day two. In this interactive session, three network operators will pitch a panel of media planners who will then provide real time, real life feedback! Operators will have 15 minutes each to make the pitch on why their digital signage is the right placement. Media buyers (acting as judges) will provide constructive feedback and perspectives…and deals could be done on the spot.

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Other seminars will include: Measurement & Pricing: Quantifying and Communicating Value for Your Digital Signage Network, Developing Digital Signage Solutions to Guide and Direct the Public, plus Choosing a User-Friendly and Robust Software System to Improve Employee Communications and Fail to Plan and Plan to Fail: Understanding the Success Factors of a Digital Signage Project.

For more information, visit www.strategyinstitute.com/111908_bdsb4/digital_bus_2008.pdf or www.strategyinstitute.com. Call 1-866-298-9343 ext 269 or email registrations@strategyinstitute.com to register.