News

Clear Channel Outdoor Appoints Reichig to Senior VP Business Development and Marketing

Will be responsible for client development and marketing brands.

Published

14 years ago

November 19, 2009

Jeff Russ Signs of the Times November 2009 Issue

Clear Channel Outdoor Holdings Inc. (Phoenix) has hired Debbie Reichig as senior VP of business development and marketing. In this newly created position, she will be responsible for client development and marketing their brands, and report to Rocky Sisson, executive VP Sales and Marketing of Clear Channel Outdoor.
She will explore, among many issues, how to better implement Eyes On measurement.
Previously, Reichig served as the principal at In-Focus Media Consulting, where she developed sales strategies for such clients as the Weather Channel, Rainbow Media and Current Media. Prior to that, she served as senior VP of Market Development at NBC Universal, directing the integrated media sales marketing division across all assets and instituting mechanisms for enhanced marketing communications across the organization.

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