Line Time

Complaining Sign Clients Just Want to Be Heard

“I hear you; I understand your frustration.”

We have found that clients who are frustrated or upset often just want to be heard. Sometimes, if you hear them out and reflect what they are saying back to them, they are more willing to listen to your side of the story.

Source: Sabrina Davis, Port City Signs & Graphics, Wilmington, NC

Signs of the Times Staff

Signs of the Times has been the world leader in sign information since 1906. Contact Signs of the Times' editors at editor@signsofthetimes.com.

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