DOmedia Introduces DOinventory and DOimprove

DOmedia (Columbus, OH), a database and tool set for alternative, traditional and digital OOH media, is introducing two DOinventory and DOimprove, tools for small to mid-sized media companies and asset owners.
DOinventory enables small to mid-size media providers to manage their inventory of alternative, traditional and digital OOH media properties in one, secure online platform. The tool helps media owners with 20 to 200 media properties manage their available media listings, ensuring that everyone who markets, sells or schedules within their organization has updated and accurate information.
Andy Mansinne, CEO of DOmedia CEO, said, “For small or mid-size media owners who may have relied on Excel spreadsheets or written files, DOinventory provides a simple and secure web-based solution that ultimately saves them time and money.”
DOinventory’s search builder allows media owners to find and search their properties by availability, category, type and location. Results can be viewed in a detailed list or in a master calendar dashboard, allowing the owner a detailed or comprehensive overview. DOinventory also features a group-scheduling tool that lets owners schedule or reserve a group of properties for a particular campaign, rather than individually.
DOimprove is a suite of services. The first of these services is a comprehensive media audit. A third-party media audit through DOimprove allows media owners to view their properties through the eyes of a prospective buyer. The analysis highlights competitive strengths and identifies opportunities for improvement. The third-party validation will be reflected in the company’s DOmedia media profile.
www.domedia.com.