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Roland DG Launches Global Brand Refresh

The new branding is designed to center creators and professionals across industries.

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Roland DG Corp. (Hanamatsu, Japan), has launched a refreshed global brand message and promise, Make Your Mark, according to a press release.

The brand refresh, which will be rolled out through its business units around the world, marks a significant evolution for Roland DG. It includes the introduction of the Make Your Mark tagline, plus a refreshed brand voice and visuals, across Roland DG’s digital channels and major international trade events.

“Make Your Mark is about recognizing the pride people take in what they create. Our customers don’t just want tools that work. They want the confidence to put their name to the output, knowing it will stand the test of time. This refresh gives us a way to express the role Roland DG plays in helping people do exactly that,” Stephen Davis, director of Global Marketing – Brand & Communications at Roland DG, is quoted in the press release.

Roland has also announced the new TrueVis VG4 Series with TR3 inks, the first new product launch under the refreshed brand.

For more information, visit rolanddga.com.

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