We dive into the history of the sign industry’s oldest trade journal, highlighting some interesting facts about how it all started to where it’s headed. Did you know that SOT is nearly 120 years old?
Not quite that long ago, Mark started at the company that published Signs of the Times as director of their book division. You may recall seeing Mark selling books out of the SOT booth at tradeshows. In 2016, he moved to the editorial staff of the magazine and from there, well, you’ll have to listen to find out.
Host Eric Larsen and Mark also turn out to have similar interests when it comes to what they like most about signs, and parallel goals when it comes to one of the industry’s largest and growing problems. Give it a listen!
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Sponsored by: Van Ladder Bucket Trucks
About The Sign Industry Podcast
The Sign Industry Podcast is a platform for every sign person out there — from the old-timers who bent neon and hand-lettered boats to those venturing into new technologies — we want to get their stories out for everyone to hear. Come join us and listen to stories, learn tricks or techniques, and get insights of what’s to come. We are the world’s second oldest profession. The folks who started the world’s oldest profession needed a sign.