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Sign Unscripted Episode 11: Why Attend the ISA Sign Expo?

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Lori Anderson, president and CEO of the International Sign Association, talks about why sign companies – including smaller shops – should attend the ISA Sign Expo. (A few reasons include inspiration to take home to your business and learning new ways to use your equipment.) Lori also adds her top tips for making the most of the show.

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Introducing the Sign Industry Podcast

The Sign Industry Podcast is a platform for every sign person out there — from the old-timers who bent neon and hand-lettered boats to those venturing into new technologies — we want to get their stories out for everyone to hear. Come join us and listen to stories, learn tricks or techniques, and get insights of what’s to come. We are the world’s second oldest profession. The folks who started the world’s oldest profession needed a sign.

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