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Routine Question Reveals Sign Customers’ Naivete

“It’s amazing how many times this happens,” one sign pro says.

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Different Word, Same Thing

After picking up their decals for their truck doors, a client asked if we make stickers as well. We replied, “That is a sticker, sir.” Didn’t want to say what we could have said … It’s amazing how many times this happens. — Geoff Orlick, Quality Designs Ltd, Campbell River, Bc, Canada

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The Sign Industry Podcast is a platform for every sign person out there — from the old-timers who bent neon and hand-lettered boats to those venturing into new technologies — we want to get their stories out for everyone to hear. Come join us and listen to stories, learn tricks or techniques, and get insights of what’s to come. We are the world’s second oldest profession. The folks who started the world’s oldest profession needed a sign.

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