Thinking Pink

With a nod to breast-cancer awareness, outdoor-advertising firm Olympus Media (Alpharetta, GA) employees wrote personal messages to loved ones with cancer, and rotated them among digital bill-boards in Georgia, Wisconsin, Pennsylvania and Missouri. ISA President and CEO Lori Anderson was among the surprised survivors when she saw her name in a message (pictured) from her niece, Erica, who works for the company. Other messages included: “Nothing Nancy about it, Aunt Nancy,” “Stay strong, Mom,” and “Ann: With your strength and humbleness you make us better.”