Sign Company Relationships with Outside Professionals and Professional Associations

Do you or don't you: 58% of our Brain Squad has a “close” relationship with their banker.

Published

9 months ago

August 17, 2023

Signs of the Times Staff Signs of the Times August 2023 Issue

QUESTION:

Do you have a close relationship with your banker?

Yes: 58%

Having a personal relationship with my banker gives me a better position for financing and better customer service! — Karrie Brock, Fastsigns of Toledo and Maume, Toledo, OH
No holds on large checks, vehicle financing a breeze, responsiveness to phone inquiries. — Rob Skelton, Fantastic Signs, New Smyrna Beach, FL
We just built a new shop and their help has been essential through the process. — Brianna Beere, Performance Signs & Wraps, Ruckersville, VA
My banker helped guide us through Covid and has been invaluable in helping us grow our business soundly. — Todd Sallas, Coastal Signs & Graphics, Slocomb, AL
Small bank, easy to get to know them. They specialize in personalized service. — KC Rutiaga, Fresno Neon Sign Co., Fresno, Ca
We communicate very well. Our banker is always checking in with us if we need anything or helping us out with anything. — David De los Santos, D-Signs & Awnings Inc., Allentown, PA

No: 42%

Big bank where our contact changes almost weekly. — Diane Ahern, Adams Ahern Sign Solutions, West Hartford, CT
I talk to our banker a few times a year. — Ken Davidson, Davidson & Co., Marietta, GA
I wouldn’t say it’s close but he has called a few times to invite us to things. — Jennifer Jackson, Wrico Signs, Mobile, AL
We do work for all the banks in our area. It doesn’t seem to matter if you have a relationship with a person. Banks are run by the numbers. — Levi Wilner, Extreme Graphics, Alamosa, CO

QUESTION:

Which business associations do you belong to? (Check all that apply.)

International Sign Association
64%
State or regional sign association
38%
Small Business Administration
19%
Chamber of Commerce
62%
Better Business Bureau
21%
National Manufacturers Association
6%
Women’s or minority business association
19%
Other (BNI, WSA, NFIB, Canadian Sign Association, local groups, none)
26%

ONE QUICK QUESTION:

Which outside professionals do you work with? (Check all that apply.)

What’s the Brain Squad?

If you’re the owner or top manager of a signage and graphics company in the US or Canada, you’re invited to join the Signs of the Times Brain Squad. By taking one five-minute survey each month, you will receive access to some of the industry’s freshest data on sales — including your fellow members’ comments on what’s selling and what isn’t — and can make your voice heard on key issues affecting the sign industry. Sound good? Sign up here.

Signs of the Times Staff

Signs of the Times has been the world leader in sign information since 1906. Contact Signs of the Times' editors at editor@signsofthetimes.com.

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