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What Percentage of Signshops Print In-House?

Plus, print sales and expected trends for the past and next three years.

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ABOVE PHOTO: GABE GRIFFIN, CLEAR SIGN & DESIGN

QUESTION:

Does your sign company print most or all of its signs in house?

Yes: 67%

  • We produce approx 80% of our graphics in house and use a couple of reliable wholesale partners when we are busy. — Tom Dunn, Metro Sign & Awning, Tewksbury, MA
  • More control and better margins. John Hipple, Sign Designs, Joplin, MO
  • Printing in house allows us full control over quality; we have won business more than once from clients whose vehicle wraps done elsewhere had significant banding. — Chris Hayes, Signarama Danbury, Danbury, CT
  • We are a large-format digital-print shop, have flatbed printers and roll-stock printers, and can print most of our signage. We outsource some small-format projects. — Deb Jerolynmack, Houston Sign Co., Houston
  • It’s faster, cheaper and more flexible on what we can do with it. — Mark Marshall, Bakers’ Signs & Mfg., Conroe, TX
  • Internal production is always greater than external production … IF you do any production. Once you have that overhead, you have to fight to produce everything you can in house. — Mike Williams, The H&H Group, Lancaster, PA

No: 28%

  • We print what we can but in some cases, it’s more cost-effective to sub-out certain projects, as purchasing all materials and supplies in addition to paying labor would cost more. — John Wilson, Sign Craft, Niantic, CT
  • We outsource large prints, but print in-house small prints. — Gary Gower Jr., G&L’s Sign Factory, Bethlehem, PA
  • Signs365 — can’t beat their price and service. — Dennis Stanworth, Stanworth Signs, Nevada City, CA

Editor’s Note: 5% do not offer printed signwork.

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PHOTO: ISTOCKPHOTO

One Quick Question:

What has been your trend for printed signwork sales over the past three years?

Increasing more than 20%
18%
Increasing 10+ to 20%
29%
Increasing 0 to 10%
35%
Decreasing 0 to 10%
7%
Decreasing 10+ to 20%
1%
Decreasing more than 20%
3%
Other (not offered)
7%

What do you anticipate your trend for printed signwork sales to be for the next three years?

Increasing more than 20%
21%
Increasing 10+ to 20%
32%
Increasing 0 to 10%
36%
Decreasing 0 to 10%
6%
Decreasing 10+ to 20%
0%
Decreasing more than 20%
1%
Other (not offered)
4%

What’s the Brain Squad?

Ready to share your thoughts on issues important to signage pros in the pages of Signs of the Times magazine? If you’re an owner or top manager of a US or Canadian-based sign company, you can sign up to participate in our quick, inspirational, five-minute monthly surveys at signsofthetimes.com/brainsquad.

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