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Love for the Brain Squad Surveys, Plus More Reader Thoughts for September

Also, a sign pro seeks an end-of-year strategy.

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On ‘40 Awesome Things About Being a Sign Pro’

  • We loved it. We read a few of them to our team. We had a good laugh. — Jeremy Vanderkraats, Signs By Van, Salinas, Ca

Pandemic Thoughts

  • Looking back on COVID, what was the real damage? How long to recover, and what changed forever? — Frank Murch, Signs for San Diego, Oceanside, Ca

EDITOR’S REPLY: Frank, great question. You just might find your answer in our “30 Lessons Learned from COVID” feature this month.

  • I am not too proud to say that I still go to look at some of our first signs we manufactured and installed from 25 years ago. I am thrilled that these businesses (and ours) have survived COVID. — Jenny Collins, Widmer Sign Co., Scranton, Pa

Squad Up

  • I love the Brain Squad surveys. It gives me a chance to reflect on and think about things I normally don’t give myself time to. — Melvin La Pan, FASTSIGNS of Augusta, Augusta, Ga

End-of-Year Strategy Wanted

  • What process does everyone go through towards the end of the year to analyze equipment purchases or investments? — Bob Chapa, Signarama Troy | Metro Detroit, Troy, Mi

REACH OUT! We always love to hear from you. Send your Inbox letters to us at editor@signsofthetimes.com.

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Mars Bravo: The Most Interesting Name in the Sign Industry

Mars Bravo is not the kind of name you hear very often in the sign industry — the kind of name more likely to follow, “Ladies and gentlemen, please welcome to the stage…!” In this episode, Eric interviews Mars to find out about her start in the sign industry and her ideas for the future, first with how she got her name.

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