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Love for the Brain Squad Surveys, Plus More Reader Thoughts for September

Also, a sign pro seeks an end-of-year strategy.




On ‘40 Awesome Things About Being a Sign Pro’

  • We loved it. We read a few of them to our team. We had a good laugh. — Jeremy Vanderkraats, Signs By Van, Salinas, Ca

Pandemic Thoughts

  • Looking back on COVID, what was the real damage? How long to recover, and what changed forever? — Frank Murch, Signs for San Diego, Oceanside, Ca

EDITOR’S REPLY: Frank, great question. You just might find your answer in our “30 Lessons Learned from COVID” feature this month.

  • I am not too proud to say that I still go to look at some of our first signs we manufactured and installed from 25 years ago. I am thrilled that these businesses (and ours) have survived COVID. — Jenny Collins, Widmer Sign Co., Scranton, Pa

Squad Up

  • I love the Brain Squad surveys. It gives me a chance to reflect on and think about things I normally don’t give myself time to. — Melvin La Pan, FASTSIGNS of Augusta, Augusta, Ga

End-of-Year Strategy Wanted

  • What process does everyone go through towards the end of the year to analyze equipment purchases or investments? — Bob Chapa, Signarama Troy | Metro Detroit, Troy, Mi

We always love to hear from you. Send your Inbox letters to us at [email protected].

Signs of the Times has been the world leader in sign information since 1906. Contact Signs of the Times' editors at [email protected].



New Golf Course Graphic Installations With Mactac

Visual communication is essential to a successful business. 2020 required restaurants to pivot from promotional graphics to safety and spacing graphics. Now that restaurants are reopening, it's time to make necessary signage updates and Mactac is here to help. Before you even enter a building, there are thousands of opportunities to welcome and inform your patrons. Whether that is with window graphics, sidewalk graphics, or building wall signage. Stick with us as we walk through the endless opportunities and which Mactac products can help you achieve the goal.

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