BroadSign Appoints Dusho President, Christensen CEO

BroadSign Intl. (Minneapolis and Montreal), a SaaS provider for OOH networks, announced that Chief Strategy Officer Brian Dusho has been appointed president of the company, as Patrick (Rick) Engels has stepped down as CEO to pursue other career opportunities.

Dusho, a digital-signage industry veteran, is a BroadSign founding member. He helped build the sales and marketing organization and expanded the company’s foothold from North America to Europe, Asia and Latin America. Dusho will oversee strategic product development and run daily operations.

Dusho will focus on boosting such core revenue streams as software subscriptions and managed services, and implementing strategic initiatives such as BroadSign Open, a web-based platform for media aggregators and buyers to plan and purchase ad space across the BroadSign-powered network.

Cord Christensen, also a co-founder who had been a past company CEO, has been re-appointed chairman and CEO and will be in charge of corporate governance.

Following the leadership transition, corporate headquarters will be transferred from Minnesota to Montreal, where the R&D, support, sales and marketing departments have been located since BroadSign’s inception.